Yasmeen Al Mulhem

Work History

Business Development Manager

Packman Portal LCC

Dubai, UAE

03.2022 - 11.2024

Organized and managed a large-scale virtual/physical event for 35 online business vendors, overseeing end-to-end logistics, vendor onboarding, and stakeholder communication
Coordinated vendor schedules, technical setups, and promotional materials, ensuring seamless participation and alignment with event goals
Generated engagement through strategic promotion and collaboration with influencers
Partnered with professional event planners to ensure cohesive execution of the event's vision, including consistency, branding, and attendee experience goals
Researched and evaluated potential venues, negotiating contracts for a final location that balanced accessibility and cost-effectiveness
Addressed last-minute changes and vendor delays alongside planners, minimizing downtime and maintaining a 95% attendee satisfaction rate
Identified and onboarded influencers whose audience aligned with the brand's target market
Scouted and onboarded influences relevant to the online business niche, aligning their content calendars with the event's promotional timeline
Collaborated with influencers to create pre-event buzz
Scouted and selected models, ensuring alignment with the brand's identity and target audience
Negotiated contracts and partnerships with influencers, ensuring cost-effectiveness and ROI for clients
Oversaw budgeting for photoshoots, ensuring all expenses stayed within allocated limits
Monitored campaign performance, providing clients with detailed reports on engagement, reach, and conversions
Assisted the sales team in onboarding new businesses to the e-commerce platform, ensuring a seamless transition and setup process
Develop leads and engage with prospects (SMEs) through Instagram and Facebook to convert them into new members
Collaborated with creative teams to ensure visuals aligned with the brand's aesthetic and marketing goals
Enhance revenue generation and establish new business opportunities
Anticipate future trends and develop strategic approaches to optimize potential benefits
Managed account management, evaluating client requirements and determining appropriate solutions
Acted as the primary point of contact for client inquiries, resolving issues promptly to ensure high customer satisfaction
Oversee and assess influencer postings to guarantee the effectiveness of the campaigns
Worked hand-in-hand with event planners to synchronize timelines, troubleshoot onsite logistics (e.g., booth layouts, and AV setups), and ensure 100% adherence to safety and compliance standards
Managed influencer participation during the event, including booth takeovers
Provided support to new clients, helping them understand platform features and maximize their online presence
Conducted regular check-ins with clients to gather feedback and identify opportunities for improvement
Planned and executed professional photoshoots to create high-quality visual content for the company's e-commerce website
Managed logistics, including scheduling, equipment, and on-site coordination, to ensure the smooth execution of photoshoots
Collaborated with influencers to create and execute advertising campaigns for online businesses registered on the platform
Generated new business with marketing initiatives and strategic plans.
Negotiated and closed long-term agreements with new clients in assigned territory.
Increased client base by identifying new business opportunities and cultivating strong relationships with key decision makers.
Conducted comprehensive market research and analysis to identify emerging trends and potential areas of expansion.
Developed customized solutions for clients based on a deep understanding of their unique pain points, delivering exceptional value and driving repeat business.
Performed client research and identified opportunities for account growth, account penetration and market expansion.
Negotiated lucrative contracts with suppliers and vendors, securing favorable pricing and terms for the company.
Represented company and promoted products at conferences and industry events.
Mentored junior team members in effective sales techniques, fostering a high-performance culture within the organization.
Leveraged industry events to network with potential clients, generating significant brand exposure and driving new business acquisition efforts.
Conducted market analysis to identify trends and adjust business strategies accordingly.
Optimized operational processes for cost savings, analyzing existing procedures and implementing improvements.
Strengthened client relationships, conducting regular follow-up meetings to ensure satisfaction and uncover additional needs.
Resolved problems with high-profile customers to maintain relationships and increase return customer base.
Built relationships with customers and community to establish long-term business growth.
Managed accounts to retain existing relationships and grow share of business.
Develop a comprehensive calendar of annual fashion events to showcase design innovations and collections effectively.
Engage in negotiations with venue management companies concerning pricing structures and potential exclusive agreements.
Prepare the event's necessary materials, including branding elements, floral arrangements, fittings, layouts, and models.
Develop and execute comprehensive project plans while providing on-site support during events to ensure that operations proceed according to the established objectives.
Make sure social media influences cover the brand and design events.
Improved department efficiency by streamlining and implementing policies and processes.
Established effective relationships with key stakeholders both internally and externally for increased collaboration opportunities.
Enhanced communication between team members by organizing regular meetings and fostering open dialogue.
Utilized data-driven decision-making techniques to inform strategic planning processes and measure progress towards goals.
Enhanced public trust through community policing efforts, organizing and participating in public safety workshops.
Conducted thorough investigations into complex cases, leading to successful resolution of numerous high-profile incidents.
Implemented feedback system from community, using insights to guide policing strategies and improve public relations.

Summary

Overview

Work History

Business Development Manager

Education

Bachelor of Arts - Marketing

Skills

Timeline

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